What we consider important
Because we strongly believe that a garden - and by extension nature - benefits your mental well-being and that getting away from a screen contributes to less stress, we want to encourage and inspire you to go outside. With your hands in the soil, busy with plants and ultimately picking flowers or eating vegetables from your own garden: in our opinion, there is no better way to reconnect with nature. There is so much fun and satisfaction in sowing and caring for plants yourself, that we think it is important to share our passion with the general public. We cannot improve the world on our own, but together we can make it a more beautiful place. And often that more beautiful world already starts at the back door. Furthermore, knowledge transfer is the essence of our company. We know very well that starting with gardening leaves a lot of impressions. There is jargon and contradictory things that you read online are often very confusing. Angelo, who has been active in the green sector for 20 years, has made it his life's work to inspire and inform people to get started in the garden themselves. No nonsense, so that gardening is truly accessible to everyone. With us, we go beyond selling products. We want to help you, guide you and provide you with what you need. Will you join us?
![](http://angelo.be/cdn/shop/files/Een_mooiere_wereld_begint_aan_de_achterdeur_2.png?v=1736333070&width=1500)
![](http://angelo.be/cdn/shop/files/Een_mooiere_wereld_begint_aan_de_achterdeur_2.png?v=1736333070&width=1500)
Our mission
Our mission is very clear. With our seeds, garden tools, flower bulbs and books we want to contribute to a garden that grows, blooms and gives fruit. For yourself, but also for the environment. Pollinators need flowers to survive, and we need pollinators to provide us with food. Life in and around the garden really does improve with diversity. Plant flowers, trees, shrubs and flower bulbs and notice how animals consider your place as their home.
![](http://angelo.be/cdn/shop/files/Untitled_design_-_2025-01-08T113329.109.png?v=1736332433&width=1500)
![](http://angelo.be/cdn/shop/files/Untitled_design_-_2025-01-08T113329.109.png?v=1736332433&width=1500)
BIO label
Because we as a green company want to contribute to a better environment for all living things, we find it important to make the right choices. That is why we received our organic certificate in the summer of 2024.
A large part of our collection may now carry the organic label and is therefore subjected to strict controls every year. You can recognize the organic products by their label in the webshop, and by the European organic quality mark in the form of a leaf. Our other seeds are uncoated and poison-free and are grown in a sustainable way.
![](https://cdn.shopify.com/s/files/1/0757/1711/6248/files/tussen-bloem2.png?v=1692337432)
What about our sustainable choices?
Making a company sustainable often involves small, not unimportant choices that you make. For example, our seed bags are made of paper with tomato fibres. A waste product from agriculture, which we reuse to package our seeds. Circular entrepreneurship is our top priority. In addition, we package all orders without the use of plastic. We consciously choose to drastically reduce our use of plastic, or to exclude it where possible. Only our pots and vases, which are very fragile, are packaged extra, to prevent damage during shipping. We are purposefully looking for solutions to avoid the use of single-use plastic there too.